Using Hashtags for Instagram? Read this first (2018)

by Hassan del Campo, Social Mediums While there's still an ongoing debate as to the efficacy of hashtags, most would agree that there are some very practical and effective uses. This rings especially true when we delve into the social beast that is Instagram - whose platform is essentially designed for its use. #Facts  The … Continue reading Using Hashtags for Instagram? Read this first (2018)

How to use Eventbrite (correctly) for Your Business

by Hassan del Campo, Social Mediums Eventbrite is a mainstay in our arsenal of marketing and branding tools. For the new entrepreneur or seasoned business owner, the platform can be highly effective beyond its intended purpose. Aside from being a popular site for promoting events, Eventbrite is good for SEM and reaching audiences organically (hi, … Continue reading How to use Eventbrite (correctly) for Your Business

How AI, Machine Learning and Automation will Impact Business in 2018 and Beyond

*This article is originally published at Tenfold.com and guest-authored by Tara Callinan and Jenneva Vargas from Accelo We are living in exciting and innovative times with futuristic technology literally at our fingertips. But for the longest time, small to medium-sized businesses were not serviced by the latest tech trends enterprises have been able to benefit from. That … Continue reading How AI, Machine Learning and Automation will Impact Business in 2018 and Beyond

Facebook Shuts Down Newsfeed for Businesses, Now What?

  by Hassan del Campo, Social Mediums Could it be? Apparently, Facebook is going back to its origins - and we couldn't be happier. At Micro Business Monday there's always been a cognitive dissonance towards Facebook. On one hand, it's literally the most popular social platform in the world (with Instagram a close second) and … Continue reading Facebook Shuts Down Newsfeed for Businesses, Now What?

“It’s Not Me, It’s Us.” Why You Should Give Away Ownership in Your Business

by Hassan del Campo, Social Mediums One of most effective ways to grow your business is by inviting others to contribute to your success. Whether you realize or not, the success of your business is directly connected to the cooperation of others - to gather, galvanize, and advocate around your idea. Often as entrepreneurs, we … Continue reading “It’s Not Me, It’s Us.” Why You Should Give Away Ownership in Your Business

Six Tips to use Anchor.fm for Your Small Business (2018)

by Hassan del Campo, Social Mediums If you read our trends in social media for 2018 last year, you would know our predictions for this New Year include the rise of voice, video, and voice-enabled devices as mediums for businesses to utilize. Last year Anchor.fm registered on our radar as a free, alternative, easy-to-use platform to … Continue reading Six Tips to use Anchor.fm for Your Small Business (2018)

What is marketing intelligence data?

by Dan Sincavage, Tenfold With competitiveness being rated now on a global scale and competition rising up from almost any part of the world, the need for intelligence data is fast becoming a necessity to keep up with consumer and market trends. While business intelligence data concentrates on the inner workings of an enterprise—whether their metrics are … Continue reading What is marketing intelligence data?

Trends in Social Media: Voice, Video, and Versatility (2017)

  by Hassan del Campo, Social Mediums Voice-enabled Devices The growing popularity of Amazon's Echo and Dot means that voice-enabled devices and applications that run on them will become more commonplace. Oprah, Domino's, Uber, and NPR are just a handful of big brands taking advantage of the platform. Still, in its infant stages, savvy entrepreneurs … Continue reading Trends in Social Media: Voice, Video, and Versatility (2017)

Fuzzy Math: How ‘bundle’ pricing nudges Consumers to spend more

by Hassan del Campo, Social Mediums "$75 is  a better deal than $25." When I used to teach financial education, in my years as a Certified Educator in Personal Finance for a non-profit, my favorite topic to speak on was consumer psychology. I developed a series of classes and a guidebook called Money is Sexy, in … Continue reading Fuzzy Math: How ‘bundle’ pricing nudges Consumers to spend more

Airbnb Experiences is going to be Amazing for Local Businesses + Organizations and here’s Why

"Book experiences designed and led by some of the most interesting people out there. You’ll get to unleash the sushi chef or street artist you’ve always wanted to be." - Airbnb by Hassan del Campo, Social Mediums Today I attended an unveiling of sorts from Airbnb's local Los Angeles offices about their newest platform - Airbnb … Continue reading Airbnb Experiences is going to be Amazing for Local Businesses + Organizations and here’s Why