*This article was originally published by Radar Geofencing is a buzzy mobile app capability that’s been around for at least a decade; however, developers are only now seeing the full potential of geofencing for building a great user-first experience. While geofencing received some attention in relation to user privacy, new tools are considering how geofence … Continue reading What Is Geofencing? How Does It Work?
Email Marketing for Financial Advisors: Best Practices for 2019
*This article is originally published at Model FA and guest-authored by Graham Gardner Summary: Email may not have the cutting edge, high-tech appeal of some of the other marketing tactics. However, when done right, email marketing for financial advisors can be remarkably effective. In order to build a productive email campaign, advisors should begin by … Continue reading Email Marketing for Financial Advisors: Best Practices for 2019
Digital Marketing for Dummies: Everything You Need to Know to Get Started
Digital Marketing for Dummies: An Intro to Online Marketing was written by Devin Schumacher and first appeared on SERP Co. What is Digital Marketing? You’ve probably heard of digital/online/internet marketing before. But since you’re reading this, you’re not exactly an expert. And that’s alright, we all start somewhere. The bad news is, digital marketing is … Continue reading Digital Marketing for Dummies: Everything You Need to Know to Get Started
How AI, Machine Learning and Automation will Impact Business in 2018 and Beyond
*This article is originally published at Tenfold.com and guest-authored by Tara Callinan and Jenneva Vargas from Accelo We are living in exciting and innovative times with futuristic technology literally at our fingertips. But for the longest time, small to medium-sized businesses were not serviced by the latest tech trends enterprises have been able to benefit from. That … Continue reading How AI, Machine Learning and Automation will Impact Business in 2018 and Beyond
Overcoming the Startup Hiring Challenge
by Omer Molad, Vervoe It’s a brave new world for startup hiring. The days when a company would devote countless hours to reviewing resumes and conducting interviews are thankfully behind us, thanks to new technology. This is especially good news for startups since they’re frequently operating with limited resources to devote to recruitment efforts, leaving the … Continue reading Overcoming the Startup Hiring Challenge
What is marketing intelligence data?
by Dan Sincavage, Tenfold With competitiveness being rated now on a global scale and competition rising up from almost any part of the world, the need for intelligence data is fast becoming a necessity to keep up with consumer and market trends. While business intelligence data concentrates on the inner workings of an enterprise—whether their metrics are … Continue reading What is marketing intelligence data?
Why Diversity Matters in Our Company
by Omer Molad, Vervoe Diversity matters. Here’s why. “Our path may be different, but our purpose of journey is the same.” – Debasish Mridha As the CEO of a startup, I spend a lot of time thinking about the kind of company we want to be, and the role I can play to help us … Continue reading Why Diversity Matters in Our Company
How Employer Branding Improves Recruiting
by Omer Molad, Vervoe For most businesses, recruitment proves to be a real challenge. With so many companies out there vying for the same job seekers, what strategies can a business implement to establish itself as the organization that everyone is dying to work for? Hiring managers nowadays are increasingly turning to inbound hiring to … Continue reading How Employer Branding Improves Recruiting
micro business monday™ 