by Hassan del Campo, Social Mediums Don't take this personal. We know starting and growing a business has its challenges. And usually, "hacks" are welcomed because we really should be working smarter not harder. Unless your aim is to create the digital equivalent of a Rube Goldberg machine, then you obviously want to do both. But, … Continue reading These Are the Hacks Every Entrepreneur Should Avoid (Facebook & Instagram Edition)
Socially Awesome Roundup | April 2017
Here are today's picks of our #favorites and #shoutouts via Twitter @Freakonomics - The hidden side of everything: books, blog, podcasts, etc. @FightPoverty - "Business Fights Poverty is the world's largest network of business and development professionals collaborating for social impact." @FastCompany - "Official Twitter feed for the Fast Company business media brand; inspiring readers to think … Continue reading Socially Awesome Roundup | April 2017
7 Things Every New Business Must Do (2017)
by Hassan del Campo, Social Mediums optimization. If you've been a reader of the Micro Business Monday blog since our inception you'll notice that we use this word a lot. But it's important. In the social media sphere, optimization essentially means employing techniques that ensure someone will discover your business. The process usually begins with identifying keywords … Continue reading 7 Things Every New Business Must Do (2017)
Why ‘Always Be Giving’ is a Must for Every Business
Learn your ABG's by Hassan del Campo Always Be Closing Giving. Napoleon Hill once proclaimed in one of his famed lectures, "I don't know of any one quality or trait that can get a person an opportunity quicker than to go out of his or her way to do somebody a favor." Always be giving … Continue reading Why ‘Always Be Giving’ is a Must for Every Business
When It’s Time to Fire a Client
by Hassan del Campo, Social Mediums It's true. Every once in a while you may come across a client that just isn't right for your business. Sometimes it is a matter of miscommunication. But, other times it has to do with the personality and behavior of the customer themselves - at which point you must … Continue reading When It’s Time to Fire a Client
Going Under the Hood Pt. 1|Optimize Your Marketing (2017)
by Hassan del Campo, Social Mediums One of the recurring topics in marketing and business is optimization. Whether it has to do with refining your sales cycle for efficiency or implementing A/B tests for your email marketing campaign, a healthy business exploits opportunities to use systems for running your business. Optimization is the first-cousin of Automation; … Continue reading Going Under the Hood Pt. 1|Optimize Your Marketing (2017)
What Entrepreneurs Need to Know About FOMO and Chinese Food
by Hassan del Campo, Social Mediums Many neighborhood Chinese food restaurants have found success meeting the demands of the locale; serving up traditional dishes alongside the likes of donuts, ice cream, and even pizza. However, the same approach has its risks for the budding entrepreneur looking to establish themselves for the first time. As entrepreneurs, … Continue reading What Entrepreneurs Need to Know About FOMO and Chinese Food
An Easy Way to Slide Into Your Customers’ DMs
"Marketers ruin everything." - Gary Vaynerchuk by Hassan del Campo, Social Mediums Sounds about right. In his talk "Being a content marketing animal" at the Online Marketing Rockstars 2015, Gary Vee asserts that marketers, in a twisted turn of irony, have essentially ruined the efficacy of marketing by marketing. Think about how effective billboards are at selling. And … Continue reading An Easy Way to Slide Into Your Customers’ DMs
Success Leaves Clues: 5 Pro tips for Selling on Thumbtack (2017)
Thumbtack is an online service that matches customers with local professionals. Currently, Thumbtack lists 1,100 types of services in categories such as home, wellness, events, and lessons. by Hassan del Campo, Social Mediums Is Thumbtack good for business? Depends on who you ask. With the plethora of online communities that allow for the careful exchange … Continue reading Success Leaves Clues: 5 Pro tips for Selling on Thumbtack (2017)
Success Leaves Clues: Five Ways To Not Screw Up Your Instagram Automated DM (2017)
by Hassan del Campo, Social Mediums Have you optimized the full utility of your Instagram account? Here are some ideas that might help you rethink how to use Instagram's real estate. Remember, you must protect your brand equity. Don't be tempted to hop on perceived trends if they're not appropriate for your business. Make the only URL … Continue reading Success Leaves Clues: Five Ways To Not Screw Up Your Instagram Automated DM (2017)
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