Here are today's picks of our #favorites and #shoutouts via Twitter @Freakonomics - The hidden side of everything: books, blog, podcasts, etc. @FightPoverty - "Business Fights Poverty is the world's largest network of business and development professionals collaborating for social impact." @FastCompany - "Official Twitter feed for the Fast Company business media brand; inspiring readers to think … Continue reading Socially Awesome Roundup | April 2017
7 Things Every New Business Must Do (2017)
by Hassan del Campo, Social Mediums optimization. If you've been a reader of the Micro Business Monday blog since our inception you'll notice that we use this word a lot. But it's important. In the social media sphere, optimization essentially means employing techniques that ensure someone will discover your business. The process usually begins with identifying keywords … Continue reading 7 Things Every New Business Must Do (2017)
Why ‘Always Be Giving’ is a Must for Every Business
Learn your ABG's by Hassan del Campo Always Be Closing Giving. Napoleon Hill once proclaimed in one of his famed lectures, "I don't know of any one quality or trait that can get a person an opportunity quicker than to go out of his or her way to do somebody a favor." Always be giving … Continue reading Why ‘Always Be Giving’ is a Must for Every Business
When It’s Time to Fire a Client
by Hassan del Campo, Social Mediums It's true. Every once in a while you may come across a client that just isn't right for your business. Sometimes it is a matter of miscommunication. But, other times it has to do with the personality and behavior of the customer themselves - at which point you must … Continue reading When It’s Time to Fire a Client
Going Under the Hood Pt. 1|Optimize Your Marketing (2017)
by Hassan del Campo, Social Mediums One of the recurring topics in marketing and business is optimization. Whether it has to do with refining your sales cycle for efficiency or implementing A/B tests for your email marketing campaign, a healthy business exploits opportunities to use systems for running your business. Optimization is the first-cousin of Automation; … Continue reading Going Under the Hood Pt. 1|Optimize Your Marketing (2017)
What Entrepreneurs Need to Know About FOMO and Chinese Food
by Hassan del Campo, Social Mediums Many neighborhood Chinese food restaurants have found success meeting the demands of the locale; serving up traditional dishes alongside the likes of donuts, ice cream, and even pizza. However, the same approach has its risks for the budding entrepreneur looking to establish themselves for the first time. As entrepreneurs, … Continue reading What Entrepreneurs Need to Know About FOMO and Chinese Food
An Easy Way to Slide Into Your Customers’ DMs
"Marketers ruin everything." - Gary Vaynerchuk by Hassan del Campo, Social Mediums Sounds about right. In his talk "Being a content marketing animal" at the Online Marketing Rockstars 2015, Gary Vee asserts that marketers, in a twisted turn of irony, have essentially ruined the efficacy of marketing by marketing. Think about how effective billboards are at selling. And … Continue reading An Easy Way to Slide Into Your Customers’ DMs
5 Great Ways to Use Google for Your Business not called Google Analytics (2017)
by Hassan del Campo, Social Mediums Check out these four powerful and essential tools from Google that should be a part of your small business toolkit. Google Search Console - from Google: Google Search Console is a free service offered by Google that helps you monitor and maintain your site's presence in Google Search results. You don't have … Continue reading 5 Great Ways to Use Google for Your Business not called Google Analytics (2017)
Success Leaves Clues: 5 Pro tips for Selling on Thumbtack (2017)
Thumbtack is an online service that matches customers with local professionals. Currently, Thumbtack lists 1,100 types of services in categories such as home, wellness, events, and lessons. by Hassan del Campo, Social Mediums Is Thumbtack good for business? Depends on who you ask. With the plethora of online communities that allow for the careful exchange … Continue reading Success Leaves Clues: 5 Pro tips for Selling on Thumbtack (2017)
“How Instagram Automated Comments Ruined My Business and Brand”
...is something you hopefully never have to say to yourself. Through our short stint on Instagram we are constantly on the receiving end of non-targeted, non-relevant, and sometimes inappropriate automated comments that are a sure-fire way to remove legitimacy and integrity from your business. by Hassan del Campo, Social Mediums We're all in the same boat. … Continue reading “How Instagram Automated Comments Ruined My Business and Brand”